When I got back from New York last week I headed straight to Halls to meet jewelry and accessory designer Freida Rothman! I was so excited to see her collection and meet the talent behind these gorgeous designs. Freida was born and raised in New York and grew up in the jewelry industry. Naturally her passion for designing jewelry started at a young age and she eventually found herself designing for private label brands in her career before eventually launching her own line in 2010. What I noticed right away about her pieces was a gorgeous matte finish, beautiful stones, and very detailed designs. The matte finish of the pieces makes them very versatile and great for mixing with fine or everyday jewelry.
Freida hand sketches each jewelry piece when she designs and she is known for designing both sides of the piece, so if a pendant flips as you are wearing it there is a design element on each side. Several of the pieces had shields and geometric designs incorporated into them. She told me she often finds inspiration around her and she had noticed a shield on a fire truck in New York and loved the idea of incorporating some shields onto the pieces of the collection.
I loved meeting Frieda and learning all about her line of gorgeous jewelry and accessories! I picked up a pair of earrings and I can't wait to wear them soon! Thanks to Halls for inviting me to be a special guest at her trunk show! I really enjoyed meeting her!
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